Conversational Search Optimization
Optimization for natural-language and follow-up searches.
Когда применять: Useful when the focus is conversational interfaces — chat, voice, multi-turn questions.
Google's own position, worth keeping in view: conventional SEO remains foundational, and Google states there are no special technical requirements unique to appearing in AI Overviews or AI Mode. It refers to terms like AEO and GEO as emerging industry terminology rather than replacements for SEO (developers.google.com/search/docs/appearance/ai-features).
Узнайте, какой балл получает ваш сайт — AI Search Optimization Score измеряет готовность сайта к генеративному поиску, ответным системам, AI-цитированию и традиционному поиску.
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