AI Discovery Optimization
Helping AI systems discover and recommend a company or resource.
When to use it: A good broader marketing term when the goal is being found and suggested, not just cited.
Google's own position, worth keeping in view: conventional SEO remains foundational, and Google states there are no special technical requirements unique to appearing in AI Overviews or AI Mode. It refers to terms like AEO and GEO as emerging industry terminology rather than replacements for SEO (developers.google.com/search/docs/appearance/ai-features).
See how your site scores on this — the AI Search Optimization Score measures readiness for generative search, answer engines, AI citations, and traditional search.
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